Raiffeisen Bank

New Year celebration event

Client

Raiffeisen Bank

Format

New Year celebration event

Concept

Rock’n’Raiff — the New Year Drive

Number of guests

4500 persons

Venue

Olimpiyskiy Sports Centre

The Corporate New Year event for the Raiffeisenbank employees took place with the pomp appropriate for the largest foreign banking group in Russia. The event was built around the concept of a “members only” rock fest, developed from the ground as an international show, comparable to the famous rock music festivals.

To implement that project, we engaged the services of Artemiy Troitskiy — the most well-known critic of music and rock fest organizer in Russia. We chose the Olimpiyskiy Sports Centre as our venue and installed a complex consisting of seven stages, ready to host various rock groups. The BI-2 group was invited as headliners.

The performances were going on non-stop. Just as one group was leaving the stage, another was taking its place. Huge LED displays and high-tech music equipment made it possible for every guest to see and hear all the performances, no matter how far he or she was from the stage.